ronw: Mmmm It starts to look fairly expensive for what should be a simple device. Am I correct in stating earlier that Google have abandoened Powermeter
There are cheaper devices that allow you to check power consumption on individual power outlets. But they are not intelligent and won't store data.
What CurrentCost (and similar) devices offer are a means to read power consumption, transfer to a PC, and in some cases even upload to an online storage, which allows you to use this data to generate charts or provide this information via APIs to other services.
The CurrentCost device plus the bridge (TPC/IP plug) cost about $250. It's a pay once, use forever fee. The CurrestCost.com website offer data storage for free, forever. I don't think it's "expensive", seeing it offers a lot more than the cheaper alternative.