In addition to the existing pre pay package, customers will soon have the option of opting in to IGLOO’s 11 premium channel pack for 12 months, and getting the set top box for free.
“Getting great TV on your own terms is at the core of everything IGLOO does,” says David Joyce, GM of IGLOO. “And this deal is just another way for customers to access a new world of TV entertainment with IGLOO, with extra premium channels, a library of movies on-tap and a selection of pay-per-view sport, but now if they don’t want the upfront cost of the box, there’s another way to get it.”
Today’s announcement provides consumers with another option for going digital following the recent switch over for the Lower North Island and East Cape, and the Upper North Island scheduled for December 1.
Born out of six months’ worth of research, which showed that Kiwis wanted a flexible TV option, IGLOO is a product made by Kiwis for Kiwis. Since the launch of IGLOO in 2012, research has continued in the form of monitoring a group of IGLOO customers.
David Joyce says, “The customer research showed there was a demand for a new offering for customers that were happy for a slightly longer term commitment for the channel pack and get the box at no cost. On this plan the movies and pay-per-view sport parts of the product are still an ‘as you want them’ prepay nature which works really well with our customers. We are still offering the original flexible plan, where you duck in and out of monthly pre-pay, this new product is just about offering consumers more options that they’ve said that they want.”