Looks like we have to wait until 2012 for it ..
I wonder - does freeview measure ratings data as they have primes EPG ?
Email reply from SkyTv below..
Thank you for your email.
Prime's listings are not available on TiVo's EPG (electronic programming guide) as at this time TiVo does not measure ratings data. This information is important for a free-to-air broadcaster as we need these ratings to put a value on PRIME's TV commercials.
We expect that this feature could be available in 2012 when we will review this decision at that time
Please feel free to contact SKY Television Customer Services on 0800 759 759 for further information, alternatively please respond via return email and we will endeavour to reply within 24 hours.
With kind regards,
SKY Customer Services Team