How do news papers make any money, when there are apps like this or even aggregaters like google news.
I've got todays entire Saturday herald sitting on my iphone now. I've also got USA today - and Washington Post. Any number of over 1000 papers worldwide
It looks like its one big protected doc (pdf like) that you can zoom into and read . Its word for word an exact copy of todays herald.
How is this good business sense to just give away papers.
Are the papers just making money from advertising, are they trying to set up an online readership then start a paid subscription down the line.
Don't get me wrong I love it _ not as enjoyable as the real thing. But very cool to have all 100 odd pages of several papers from today on your phone.