https://arstechnica.com/gadgets/2026/02/panasonic-the-former-plasma-king-will-no-longer-make-its-own-tvs/

 

Panasonic, once revered for its plasma TVs, is giving up on making its own TV sets. Today, it announced that Chinese company Skyworth will take over manufacturing, marketing, and selling Panasonic-branded TVs.

 

Skyworth is a Shenzhen-headquartered TV brand. The company claims to be “a top three global provider of the Android TV platform.” In July, research firm Omdia reported that Skyworth was one of the top-five TV brands by sales revenue in Q1 2025; however, Skyworth hasn’t been able to maintain that position regularly.

 

Panasonic made its announcement at a “launch event,” FlatpanelsHD reported today. During the event, a Panasonic representative reportedly said:

 

"Under the agreement the new partner will lead sales, marketing, and logistics across the region, while Panasonic provide expertise and quality assurance to uphold its renowned audiovisual standards with full joint development on top-end OLED models."

 

Panasonic also said that it will provide support “for all Panasonic TVs sold up to March 2026 and all those available from April.”