Spark ATM

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Loismustdye

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Topic # 151250 19-Aug-2014 10:39

Is anybody following this on snapchat and the resultant conversations on Spark's Facebook page?
It's an interesting concept for the marketing gurus but the self-entitled comments being put on Sparks facebook page are hilarious.
I wont be able to get along due to work (oh well, too bad, nevermind) but the borderline hate being posted there by those who werent able to line up, or live in different towns etc is atrocious/hilarious. It certainly makes them all look exceedingly greedy and spiteful.
Its well worth a read if you have time.

michaelmurfy

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Reply # 1111168 19-Aug-2014 11:12

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I've seen a few like "My child was so disappointed!" "I arrived at the time and there was already a line" etc, don't people realize that free stuff is normally popular and it is always first in first served?

Michael Murphy | https://murfy.nz
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l43a2

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Reply # 1111288 19-Aug-2014 13:50

its pretty embarrassing to watch actually.

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BlueShift

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Reply # 1111290 19-Aug-2014 13:56

What's a Spark ATM? Asynchronous Transfer Mode? Automatic Teller Machine? At The Moment?

Noodles

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Reply # 1111297 19-Aug-2014 14:11

Automatic "Thanks" Machine

GregV

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Reply # 1111335 19-Aug-2014 15:01

Shhh, don't tell everyone! I even installed snapchat (well 6snap on WP actually) to get in on the action, and would love it if no-one else knew about this :p

quickymart

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Reply # 1111568 19-Aug-2014 20:08

Lol, good luck with that.

alasta

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Reply # 1111597 19-Aug-2014 20:31

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You have to wonder about the wisdom of marketing stunts like this considering that the moaners are likely to be the type of customer who would be expensive to support and generate low ARPU.

In my view it makes much better business sense to target marketing at more mature and professional demographics.

eracode

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Reply # 1111714 20-Aug-2014 00:52

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alasta: You have to wonder about the wisdom of marketing stunts like this considering that the moaners are likely to be the type of customer who would be expensive to support and generate low ARPU.

In my view it makes much better business sense to target marketing at more mature and professional demographics.

Like us GZ'ers for example, eh.

Loismustdye

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Reply # 1113260 22-Aug-2014 09:02

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I went into town in the evening here yesterday (the ATM was at 330 i think) and saw the queue if people still lining up to get the ticket or whatever it is, and all I could think was "school kids these days must have quite lax hours" as that who was mostly in the queue with a small smattering of adults.
I still love the angry posts being put on their FB page though and the rather diplomatic responses from their social network team, they are far more patient than I could ever be.

GregV

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Reply # 1113283 22-Aug-2014 09:16

Hits my town tomorrow. Could be interesting.

Bung

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Reply # 1113304 22-Aug-2014 09:40

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Loismustdye: but the borderline hate being posted there by those who werent able to line up, or live in different towns etc is atrocious/hilarious. It certainly makes them all look exceedingly greedy and spiteful.

Why should a customer reward depend on their ability to join the circus? This is just a stunt.

funnyfela

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Reply # 1113616 22-Aug-2014 18:20

I was first in line for the first of the tour (invercargill), a 6 hours in the cold night for a 8.30am start was worth it for a S5 ;) At the end of the day, its something for nothing so if you miss out then no harm done

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GregV

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Reply # 1114116 23-Aug-2014 15:29

Missed out. They parked up right in the middle of town on a Saturday afternoon, so the 100 spots went like that. I'd imagine most people had no idea that it was coming, but were quick to jump in line. I was there a couple of minutes after the location was disclosed, but still missed out by about 20 people.

Edit to add - there was no announcement/post about time or location until they set up in town. So not much point being a follower on SnapChat to receive the 'clue' - their word, as every random person in the area made the cut.