I did not know geekzone was an officially viable source of information.

How about telling us about it rather than just dropping a link

Insane. Have to wonder how much longer till Vodafone start calling all their products Fibre_, all their product use Fibre somewhere in the stack after all.

geocom:

 

Insane. Have to wonder how much longer till Vodafone start calling all their products Fibre_, all their product use Fibre somewhere in the stack after all.

 

FibreB - Customers on BUBA based copper connections, that have fibre from the BRAS ;)

BAHAHAHAHA! I did not realise this was bought up by MyRepublic! Of all the providers to complain about misleading advertising!

chevrolux:

 

BAHAHAHAHA! I did not realise this was bought up by MyRepublic! Of all the providers to complain about misleading advertising!

 

Maybe the irony was the reason the motion was not ruled as misleading ;)

chevrolux:

 

BAHAHAHAHA! I did not realise this was bought up by MyRepublic! Of all the providers to complain about misleading advertising!

 

I think MyRepulic did it as Vodafone did it to them and won

Linux

There's still a Comcom investigation in progress I believe.

RunningMan:

How about telling us about it rather than just dropping a link

I think it's time we all wrote complaints to the ASA ourselves.

Interesting read. I do agree that for most people, the 'end user' experience will not be noticeably different, and also that anyone who actually cares will know enough to know the differences between the different products. 

But I still think calling a cable network 'FibreX' has to be misleading. How can it not be?

Thanks for the link.

Ok, started reading - first sentence... It's an ASA (Advertising Standards Authority) complaint. I don't think those guys are technically minded and I think the thread title should be "ASA deems FibreX not misledading" because as it is sounds like the end game is here.

Funny thing is that they confirm the words can be misleading when Fibre/Cable/UFB are used but they still think overall it's not.

As someone mentioned, wait for the ComCom investigation.

Here is the main points:

Summary

 

35. For the reasons set out above, Vodafone submits that the Advertisements are not misleading or deceptive in breach of the Advertising Codes of Practice, as complained of by MyRepublic.
In summary:

 

(a) “Ultra Fast Broadband” is a descriptive terms that accurately describes the service.
(b) Vodafone does not suggest the service is part of the Government’s UFB Initiative or endorsed by the Government.
(c) The naming of the network “FibreX” accurately advises consumers that it is fibre and other technology.
(d) The relevant consumers are familiar with the HFC network.
(e) The network is an alternative to the Government’s UFB Initiative, offering equivalent speeds.
(f) The FibreX network does not suffer from the disadvantages of traditional copper networks and it is misleading to depict is as such.

Right...

michaelmurfy:

 

Here is the main points:

 

Summary

 

35. For the reasons set out above, Vodafone submits that the Advertisements are not misleading or deceptive in breach of the Advertising Codes of Practice, as complained of by MyRepublic.
In summary:

 

(a) “Ultra Fast Broadband” is a descriptive terms that accurately describes the service.
(b) Vodafone does not suggest the service is part of the Government’s UFB Initiative or endorsed by the Government.
(c) The naming of the network “FibreX” accurately advises consumers that it is fibre and other technology.
(d) The relevant consumers are familiar with the HFC network.
(e) The network is an alternative to the Government’s UFB Initiative, offering equivalent speeds.
(f) The FibreX network does not suffer from the disadvantages of traditional copper networks and it is misleading to depict is as such.

 

Right...

 

From my experience I would add a yeah to that, that is  yeah right in your dreams VF 

Did Steven Joyce ever work for Vodafone or the ASA? The scale and audacity of the lie is about the same :-P