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Topic # 23573 3-Jul-2008 03:29
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AT&T Selling 3G iPhone Without Contract At Premium Price

AT&T announced that the 8GB 3G iPhone, sold without a contract, will be priced at $599, while the 16GB model will be priced at $699.

http://www.dbtechno.com/phones/2008/07/02/att-selling-3g-iphone-without-contract-at-premium-price/

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i think vodafone's price for 8G iPhone 3G will be around $799 NZD(with out contract).

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  Reply # 142413 3-Jul-2008 06:43
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I'm not quite sure what is "premium" about this price. It's been widely expected that carriers would be subsdising the handset by somewhere in the US$350 - $400 so US$599 for the handset is pretty such spot on most expectations.

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Reply # 142420 3-Jul-2008 08:02
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Not bad pricing at all

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  Reply # 142424 3-Jul-2008 08:21
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sbiddle: I'm not quite sure what is "premium" about this price. It's been widely expected that carriers would be subsdising the handset by somewhere in the US$350 - $400 so US$599 for the handset is pretty such spot on most expectations.


Took the words right out of my mouth sbiddle - nothing premium about those prices whatsoever. I get very frustrated with people who think the subsidised prices they are used to paying for mobile phones are the actual value of them. Somehow they are happy to pay hundreds on things like landline cordless phones, iPods, digital cameras - but when you put them all together into one device they somehow think they are suddenly worth $49...?

I used to work in mobile sales in the UK where people are very used to paying nothing for their mobiles, even very high-end ones. The amount of arguments 'lively debates' I had with customers who simply didn't believe that there was any subsidy going toward it from the carrier and who honestly believed that the phones were literally worth $0 and were procured by their carrier from the manufacturer at $0 was quite staggering!


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