It seems there's a bit of a cult around this. There's a lot of stuff on the interweb if you google it, e.g.
http://shopping.yahoo.com/blogs/digital-crave/top-25-funny-wi-fi-names-200322177.html
Until recently I had 'CIA Surveillance'. Currently I have ' kim.dotcom Secret New Startup'. Juvenile I know but a bit of fun.
Now thinking of changing to '[Streetname] Bordello, Massage and Escorts'. Just for the amusement of the neighbours.