42 Below

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pebbles

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#13921 5-Jun-2007 17:54

So for a subject at uni I was researching a NZ company and I decided to look into 42 below vodka, where I came across these...
http://www.42below.com/assets/sm/457/18/42below_storyof.swf and http://www.42below.com/assets/sm/454/18/heroviral.swf .
These are the funniest adverts, but a tad offensive, definitely worth the watch though :)

pebbles

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#73478 5-Jun-2007 17:58

and if you want to have a look at all their ads heres their website http://www.42below.com/enter.sm you've got to love kiwi's advertising, we've got guts

freitasm

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#73480 5-Jun-2007 17:59

They are really good and funny. Certainly will offend some in the PC brigade, but then what would be fun?

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sbiddle

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#73511 5-Jun-2007 19:48

I always laugh when I see the current NZI insurance ad on TV. It is funny but is a complete rip off of the original 42 below ad.

I hard when they first put their ad's online they had to pull them due to the excessive traffic as they became a viral email link.

pebbles

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#73548 5-Jun-2007 22:38

yeah, part of their site had removed them where they originally were, but they are pretty darn awesome

rwales

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#73559 6-Jun-2007 08:04

haha, I loved the first one (all black tribe etc.), the gay one was a bit naff though.

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pando

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#73566 6-Jun-2007 09:00

The poster ads they produced in England were fairly good, digs at the French and the likes, I like the little disclaimers down the bottom of each one. Shame it's been sold to Bacardi, i've switched to 26000 now.

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pebbles

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#73594 6-Jun-2007 10:51

Yes its been sold... but bacardi didn't take over really, its still got its original founder and everything

Fraktul

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#73909 7-Jun-2007 22:27

It's very good quality vodka...maybe too good sometimes!

Mankua Honey 42 Below, Bundaberg Ginger Beer, dash of lime. Yum yum