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742 posts

Ultimate Geek

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Topic # 13921 5-Jun-2007 17:54
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So for a subject at uni I was researching a NZ company and I decided to look into 42 below vodka, where I came across these...
http://www.42below.com/assets/sm/457/18/42below_storyof.swf and http://www.42below.com/assets/sm/454/18/heroviral.swf .
These are the funniest adverts, but a tad offensive, definitely worth the watch though :)








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742 posts

Ultimate Geek

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  Reply # 73478 5-Jun-2007 17:58
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and if you want to have a look at all their ads heres their website http://www.42below.com/enter.sm you've got to love kiwi's advertising, we've got guts







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Reply # 73480 5-Jun-2007 17:59
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  Reply # 73511 5-Jun-2007 19:48
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I always laugh when I see the current NZI insurance ad on TV. It is funny but is a complete rip off of the original 42 below ad.

I hard when they first put their ad's online they had to pull them due to the excessive traffic as they became a viral email link.





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Ultimate Geek

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  Reply # 73548 5-Jun-2007 22:38
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yeah, part of their site had removed them where they originally were, but they are pretty darn awesome







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  Reply # 73559 6-Jun-2007 08:04
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haha, I loved the first one (all black tribe etc.), the gay one was a bit naff though.

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  Reply # 73566 6-Jun-2007 09:00
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The poster ads they produced in England were fairly good, digs at the French and the likes, I like the little disclaimers down the bottom of each one. Shame it's been sold to Bacardi, i've switched to 26000 now.



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Ultimate Geek

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  Reply # 73594 6-Jun-2007 10:51
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Yes its been sold... but bacardi didn't take over really, its still got its original founder and everything







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  Reply # 73909 7-Jun-2007 22:27
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It's very good quality vodka...maybe too good sometimes! Innocent

Mankua Honey 42 Below, Bundaberg Ginger Beer, dash of lime. Yum yum

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