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147 posts

Master Geek
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Topic # 57693 22-Feb-2010 11:28
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does anyone know where i can find the exact tv ratings for shows? where do tv networks get the data from? because there seems to be alot of tv shows that don't air again because the tv networks say they don't rate well. i want to see the data for myself.

i really want to know how well 'supernanny' rates because tv2 seem to keep purchasing that show. in fact it's on tonight and i can't believe that show rates well. it's the same thing every week with kids crying, screaming.

i wonder why no-one else in new zealand has started their own internet tv show sales website where they source content from overseas and sell it in new zealand. as far as i know there are no other competitors in new zealand that do this. itunes new zealand certainly doesn't. anyone know any website like this in australia because i might email them and ask them to expand to new zealand?

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149 posts

Master Geek


  Reply # 300950 22-Feb-2010 12:04
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Television ratings in New Zealand are supplied by AGB Nielsen Media Research.

If you pay for the service yopu get access to the information. However is you Google you'll be able to find some people who have access post hgih level results. Not sure how the mechanics of the measurement work but an email to Neilson might give you more info.

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Master Geek


  Reply # 300951 22-Feb-2010 12:05
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http://www.agbnielsen.co.nz/reports.aspx

After a quick search these guys seem to keep an up to date listing of ratings, using AGB Neilson data as the basis http://www.throng.co.nz/ratings/

 
 
 
 


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Master Geek
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  Reply # 300952 22-Feb-2010 12:10
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You need to subscribe to the research company to get access to TV ratings. Even TV producers in NZ don't have free access to the ratings of their programmes. They have to pay for it.
The reason its difficult to replay any kind of programming content on the internet is rights issues. Everybody wants to get their cut of replay rights, and negotiating this is a full time and legally involved job.
Its much cheaper to play "Supernanny" as it'll be part of a package that the network will buy and its part of their strategy of delivering the greatest audience to an advertiser.

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  Reply # 300955 22-Feb-2010 12:26
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Hmm, ratings, eh - I'm sure the representative sample is a bunch of out of work types, or stay at home mums, etc - because sure as heck, there is next to nothing on prime time TV that I'd watch. Maybe some I time-shift and maybe get around to watching, but if the Tivo fills up, those are the first to go :-)
I do remember doing a survey a year or so ago about viewing habits in prime time, listing most watched TV shows - I ticked don't know/don't watch for almost all of them. Also added a comment that many of these surveys don't take into account the use of PVR's for time-shifted viewing.
Summer's too nice to stick around watching crapola TV shows anyway. I'm gonna suffer at winter. NFSE !




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