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118 posts

Master Geek
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Topic # 147138 10-Jun-2014 11:29
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Hi all, first I hope this is the right thread, best I could see. 

We have a very busy website and do weekly specials and lots and lots of emailing (95% is replying to customers queries) and the odd email goes into their spam, more than is acceptable for my liking. 

We use snipesoft to host our email but I'm sure its just a forwarder to our gmail account. Is changing to google apps and using their MX records going to change this? Surely not much coming from google would go into spam?

Any other ideas? I sent an email to a supplier the other day and it went to their spam causing a long delay in getting an order out to one of our good customers so really need to find a good solution.

We don't spam or do any bad online marketing. Our weekly mailout is done via mailchimp and is only customers who have signed up for our weekly mailout. Mailchimp has strong guidelines around all this and we also err on the side of caution so its a very clean list so I doubt its that. 

Any advice/suggestions greatly appreciated.

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  Reply # 1062469 10-Jun-2014 11:46
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Have a look through this in order to 'boost the reputation' of the outgoing emails:

http://blog.mailchimp.com/senderid-authentication-for-your-mailchimp-campaigns/




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Wannabe Geek


  Reply # 1062475 10-Jun-2014 12:03
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Depending on how your Snipesoft and Gmail accounts are working together, it could perhaps be an issue related to the SPF record for your domain?

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  Reply # 1062593 10-Jun-2014 14:14
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Sancho: We use snipesoft to host our email but I'm sure its just a forwarder to our gmail account. Is changing to google apps and using their MX records going to change this? Surely not much coming from google would go into spam?


Are you sure? You don't sound too sure. Perhaps your emails are received on Google Mail (Apps or Gmail?) but the emails being sent out may be going through their own SMTP server?

If that's the case there are lots of things to do... Make sure you have correct SPF records, make sure the SMTP server replies correctly with the domain name, make sure a reverse DNS lookup will correctly show the address as your SMTP, implement DKIM if possible, and so on...





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  Reply # 1062597 10-Jun-2014 14:23
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+1 for making sure your SPF and DKIM are correct for the servers you're using to send mail.  This is not trivial but there are guides around to help you if you're reasonably savvy with updating DNS records and so on.  SPF is easier than DKIM so start there, sometimes that'll be enough.



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Master Geek
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  Reply # 1062681 10-Jun-2014 15:50
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Thanks for the replies! It's all a bit over my head but I'll do some reading or get someone with more knowledge to give me a hand. At the moment I am not using google apps but gmail does send and receive emails from mark@domain.co.nz - so I do wonder what the benefits of going to google apps would be, but it if ensures that our email won't go to spam then thats a big positive :)

I have no smtp's etc setup on gmail so I don't think they would be going through the snipesoft server unless I'm missing something.  Should I ask them to change the mx records to gmails? Or does that mean I have to use apps?


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  Reply # 1062796 10-Jun-2014 18:19
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It sounds strange - Google Mail only manages @gmail emails. Google Apps manage domain emails such as @yourdomain, although the interface is the same. 

Who is your IT provider? They should be able to help more.








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  Reply # 1062830 10-Jun-2014 19:49
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It's through snipesoft, and they are not a provider as such but insist that they host the websites that their connector goes into. We can definitely send and receive over Gmail under the 'send mail as' feature.


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