Hey my name is Arik.
I’m studding innovation in Denmark and have a question that I would like you to help me with.
I just need a quick answer of how you would solve the following problem.
The problem is:
People riding bikes often have a need to use several electric communication and entertainment devices, like their phones, IPod’s etc., while on the move.
Unfortunately these devices demand visual attention (touch screen, navigating through operation menus etc), and to operate them, it is necessary to take them out of the pocket or bag that they are usually carried in. In some situations this can be challenging (due to riding with one hand, tight pockets, wearing gloves etc.) and distracts attention from traffic. Consequently the operating of these devices often reduces the safety of the cyclist and the surrounding traffic.
How can we coordinate and manage the operation of the cyclist’s electrical devices - regardless of brand mix - and help keeping focus on traffic, without sacrificing the use and function of these devices?