There is now an update here
SONY Android TVs are exhibiting intermittent On Demand Play Back issues where the video stalls on ad breaks, pressing the GREEN button on ad breaks will resume playback so you can return to viewing. The model affected is the KD-49X8300C (but may affect other screen sizes in this series), this issue is not affecting any other brand of TVs / boxes, so has been escalated to SONY NZ for investigation.