Email Marketing Company

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networkn

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Topic # 86004 29-Jun-2011 12:18

Hi There!

I have a customer who wants to outsource their email marketing, using a system like mailchimp.

They want the following things:

1) Simple Intuitive Interface.
2) Able to handle Unsubscribe and Bounce backs Gracefully.
3) Able to do things like rate likelyhood of spam filters catching it on content
4) Preview on common email clients.

We need something cost effective (Not free), needs to be hosted in NZ with 8x5 support.

It's about 3000 emails a week.

Anyone able to make a recommendation?

myopinion

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Reply # 487393 29-Jun-2011 12:53

Minervamail is OK. Owned by local company BKA Interactive.

http://www.minervamail.com/

nate

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Reply # 487412 29-Jun-2011 14:04

Why not use mailchimp?

networkn

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Reply # 487413 29-Jun-2011 14:05

Doesn't meet the prerequisite;

We need something cost effective (Not free), needs to be hosted in NZ with 8x5 support.

magu

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Reply # 487414 29-Jun-2011 14:09

I don't get the requirement to be hosted in NZ. And MailChimp's support is top-class.

"Roads? Where we're going, we don't need roads." - Doc Emmet Brown

myopinion

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Reply # 487415 29-Jun-2011 14:09

Hey just had a look at Mailchimp and it looks pretty damn awesome. Why dont you like the free part?

networkn

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Reply # 487416 29-Jun-2011 14:11

Well that's the customer requirement.

They can't just pick up a phone and talk to someone during their business hours since they have live chat operating:

Live Support Available Monday - Friday, 9AM - 5PM EST

magu

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Reply # 487418 29-Jun-2011 14:13

Shame. We swear by MailChimp. It's brilliant, and their support is great. Their twitter is also pretty responsive.

"Roads? Where we're going, we don't need roads." - Doc Emmet Brown

myopinion

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Reply # 487419 29-Jun-2011 14:14

Guys I'm going to give this Mailchimp thing a go - Minervamail is pretty average when you look at all the cool integration you can get with Mailchimp.

mattwnz

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Reply # 487432 29-Jun-2011 14:44

networkn: Doesn't meet the prerequisite;

We need something cost effective (Not free), needs to be hosted in NZ with 8x5 support.

I don't get why it needs to be hosted in NZ either. Also why do you need 8x5 support, you don't generally need support for that sort of thing, and email support should be ok. Constant contact is another one. But if you are using a NZ solution, I would expect it would be significantly more expensive. The system I last used, which wasn't as good as the US offerings, they charged per email sent. If you are wanting phone support expect to pay more for that too, as that isn't cheap to provide.

networkn

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Reply # 487434 29-Jun-2011 14:46

It's what the customer wants, that's all that matters.

mattwnz

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Reply # 487441 29-Jun-2011 14:53

networkn: It's what the customer wants, that's all that matters.

It would depend on why that want it. Just because they want something, doesn't mean that it is in their best interests.

Do they have a budget, and how many email addresses are they wanting to send to.

I would say you are looking in the hundreds of dollars a month for a NZ based one, sending to a reasonable number of addresses. For example one system I looked at was $500 setup and $250 per month for sending one email marketing email to 5000 email addresses eg 5 cents per email. Plus GST.

nate

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Reply # 487489 29-Jun-2011 16:46

networkn: We need something cost effective (Not free), needs to be hosted in NZ with 8x5 support.

One of our products could do it: www.announce.co.nz

Hosted in Australia though, that's the one issue.

insane

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Reply # 487615 30-Jun-2011 00:21

Here is one hosted in NZ,

http://www.mailprimer.com/customers/

based on their customer list it seems like pretty much every man and their dog uses them,

Then there is also marketingimpact / message media, also hosted in NZ

http://www.messagemedia.co.nz/

Ragnor

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Reply # 487622 30-Jun-2011 00:51

What normally happens for local support and advice is a company would have a relationship with a local designer who then resells an email marketing service like MailChimp or Campaign Monitor to them.

MailChimp and Campaign Monitor are light years ahead of most other options I've seen, of course it's not possible to have seen them all.

Hosting in NZ requirement doesn't make much sense, email marketing isn't latency sensitive.