HTC announces the New Zealand availability of the supersized HTC One max
World's best smartphone now in 5.9" with new and improved HTC Sense 5.5 experience

Auckland, 6 December 2013 – HTC, a global leader in mobile innovation and design, today announced the local availability of the HTC One max, a super-sized smartphone that brings the award-winning design, functionality and performance of the HTC One to fans of larger handsets. A new Fingerprint Scan feature takes convenience to a new level with acclaimed features including HTC BlinkFeed, HTC Zoe and HTC BoomSound, combined with the new HTC Sense 5.5, which are all enhanced to continue to deliver the best overall smartphone experience, now on a larger screen.   

“We’re excited to announce the latest addition to the HTC One family in the form of HTC One max, now available in New Zealand,” said Garry McGregor, HTC Sales Director, Australia and New Zealand. "With this launch, we now have a complete HTC One family range with a phone available for every need. Similar to our flagship product, the HTC One, this device offers the most amazing mobile experience yet, with more screen size and more features. With the latest HTC Sense 5.5, the HTC One max delivers the size and power required to do everything you want."  

Big and powerful
The HTC One max's 5.9" full HD1080p display is perfect for enjoying photos, videos and movies on the go. Smooth and efficient performance comes courtesy of a quadcore 1.7 GHz Qualcomm Snapdragon 600 processor enabling jaw-dropping performance, ultra vivid videos and booming sound. Whether you're watching videos in stunning HD, playing games or checking out what's hot online, the HTC One max sounds amazing, looks sharp and keeps working when you need it.  

The 16GB onboard memory can be expanded up to 64GB thanks to a microSD™ card slot, in addition to the 65GB of Google Drive storage free for 2 years offered to HTC One max owners.   

The large 3300mAh embedded battery means that this level of performance will last and last. Even the most intensive users will find the HTC One max is up to the challenge thanks to the optional HTC Power Flip Case, a stylish 1150mAh battery expansion for your HTC One max which offers both protection and extra juice when you need it most.  

Maximum convenience at your fingertips
The average person checks their phone multiple times a day, so the HTC One max welcomes a new era of convenience and advanced functionality thanks to a built-in Fingerprint Scan feature. Located on the back of the device, the fingerprint scanner allows users to unlock the screen and quickly launch up to three favourite applications by assigning an individual finger to each.  

More content than ever before
The HTC One max's Sense 5.5 upgrade comes with a more social, personalised HTC BlinkFeed that can be further refined by customisable topic categories and new integration with premium content providers including Instagram and Google+. Up to 120 articles can also be downloaded for offline viewing, making BlinkFeed even better for snacking on information wherever and whenever you are.  

Ultimate imaging
Featuring HTC's UltraPixel camera technology, HTC Zoe mode that brings your photos to life, and a 2.1MP front-facing camera, the HTC One max will capture stunning photos and full HD 1080p videos whether you're the photographer, the subject or both. Dual Capture means you can now snap memorable moments and your reaction to them in one extraordinary photo or video by simultaneously shooting with the front and rear cameras.   Improved imaging is also introduced through Video Highlights, which combines your photos and videos to create a mini movie complete with the soundtrack and visual theme of your choice. And with the HTC One max, your Video Highlights can now be any length you want.  

Pricing & Availability:
The HTC One max is available through 2Degrees Mobile from today, Thursday 5 December 2013. For detailed plans and availability please visit http://s.htc.com/IG43Nf. Customers can also purchase the device outright for NZ$1,199 RRP.