quickymart:
I personally think SoHo should be part of the Basic package (at no extra cost). Paying an extra $10 for it - why?
I think you'll find that just about everywhere in the world HBO is a premium-addon channel at extra cost. Even HBONow is a significant price compared to its SVOD counterparts (USD15 vs Netflix at $9). Soho is predominately HBO with some Showtime (another premium add-on channel) and other content.
Take a look at HBO's financials - its an amazing powerhouse. Its margins, its business model, its balance of direct vs distribution. Its what Netflix aspires to be, financially.
Want it in Australia - its $20/month. Want that in HD too - add another $10/mth.


