Just looking at it, there is nothing there that a VOIP router and a cordless phone plugged into it provide.
There is no skype connectivity on the device, just orcons PSTN offering. So really after shelling out on this device you are no better off really since international calls will still cost you etc.
No mention of multiple numbers for multiple handsets. As all the devices are in one, you are again restricted with positioning of the device to get coverage thruout the property.
I just don't see this as a particularly amazing device worthy of being called genius.
I dont get the big deal and why everyone is thinking that it is awesome - xnet have done naked and voip and a integrated router with provisioning forever now on fusion.