timmmay:
Eva888: We have the same problem on an exterior wall. Saw bubbles forming after painting with Resene and when we popped them they were filled with water. Also the bubbles weren’t all over, just in some places. No logical reason. I have no idea what caused it.
I had bubbles outside. In our case it was that we had weatherboards made of very oily wood and they weren't prepared properly. The solution was to strip the entire house and prime with an oil based primer / sealer - Dulux 1-step oil based. Spot fixes are temporary only, and if you do them you should ideally do a whole board not just the spot.
The original issue started only pretty much very near the shower, but by the time we had a chance to find a painter and other things, it was about 18 months later and pretty much the whole ceiling had blistered. The issue accelerated significant once the first bubble popped (on it's own) That further supports our view that the moisture isn't coming from the other side of the gib, as that's multiple bits of gib and distance-wise, over 2.5m.