I had a look around Dick Smith Lower Hutt last night. There were hardly any people in the store and those that were there certainly weren't buying.
Most products had 20% off - but when they only have such a limited range of stock left and much of it their own brands at heavily inflated prices I'm not sure how they'll sell it. 20% off a $100 RG6 TV cable or 20% off a $20 1m cat6 patch lead won't shift stock - they need to offer 75% off those products just to bring them down to a point where they're actually competing with other retailers.


