So I saw this yesterday and thought it was interesting.

I would love to be able to kill advertising to my entire home network with one simple box. Sure, you can run the various forms of AdBlock for all of your devices but an all-in-one solution which is easy enough that anyone can configure it? Sign me up :)

The obvious bonus here is boosting your network security by stopping possible drive by advertising injection of malware. The reason I run advertisement blocking software on all my computers already.