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Yabanize:
With the exception of Samsung etc (Different CSC's, allowing Spark to plaster their logo/wallpaper/app/TWorld)
The way Apple (and hopefully Nokia) do it is so much nicer.
Yeah there's a whole missing layer of readily available info on the extent to which devices are 'branded' and what that branding actually means. As this thread demonstrates, it's actively confusing for people who just want to know if a phone will work for them, so the safe bet is often to buy what's described as 'for your current network' when it can be the case that a version that's on sale but listed as another network's stock is actually identical. It's something I firmly believe there should be more transparency on.
Without going too far off the rails in this thread, since I think it will be useful and heeeey I have a hot minute after launching the S10 today, the rules of thumb for officially locally available smartphone brands are:
I think that's everything worth talking about, and hope it is useful. One day when I'm less entrenched in the industry and its politics and have the bloody time I'll write all this stuff and more up somewhere so enthusiasts on the outside - like I was for many years - get the benefits of what's on the inside that can be shared and isn't, and can make informed purchasing decisions and recommendations based on upfront information.
Product Manager @ PB Tech
Smartphones @ PB Tech | Headphones @ PB Tech
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