Hi Im Ed and I have a question for anyone that can help.
Ive just bought a Sony 32 KDL - V4000 plus Sony 350 blue ray player , using a HDMI standard ?15 cable.
My problem is Im wanting to be bowled over by the image but for some reason Im not totally and I dont know why
Ive just purchaed Iron man on blue ray and although the picture is brighter and sharp its not WOW as everyone says it should be .

Im I doing anthing wrong ? I have the set set to auto on most setting in the menu ie 1080i / 720 etc.

Its so frustrating anyone help i any small way ?