Below is based on discussions I had when my dimensional engineer Graham Honoray (not sure of correct name spelling) when I worked in Telephone Equipment Section in Wellington between 1973 and 1978.
It was indeed to do with the 7A rotary gear that was installed in NZ after WW1 and I suspect that it was the way that Western Electric Europe did things and we just followed. Back in the late 1950s the question of standardizing the dials came up again as the Western electric rotary areas were reverse but all the Ericson Rotary and Step offices were standard dial. The decision made by POHQ in Wellington was basically "Whats good for Wellington was good for the country" so hence the standard areas were converted to reverse dial. My DE did admit that this was a big mistake. Back in the early 1970s it was looked at again and I remember seeing test standard dial overlays that were to be sent out to customers when the new phone books were to be released in an area by area and the dials and numbering plan would be changed to standard as we didn't have long distant dialing then. It was killed off by the bean counters in POHQ and after toll dialing came about it was then too late. With DTMF dialing it became a non issue except for the PBX area that still insisted (Telecom) that dial 1 was trunk access. The rest of the world except for Australia used dial 9 and AU use dial 0 for trunk access.