SKY has been on a tear lately, the share price up 40% in the last year, they have some of the largest sports locked in on long term deals.
Got to love this from Latch... some really big names there *sarcasm* (a couple which sky already have anyway)
"We are naturally disappointed that we were unsuccessful in renewing the rights for the Premier League," head of Spark Sport Jeff Latch says.
"The nature of our business is that we both win and lose content rights as they come to market and over the past few months we have secured a range of rights including extended NFL action, UFC, FIBA, the United Rugby Championship and Diamond League World Athletics."