Getting the geekzone ad-blocking message even when not blocking ads

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gzt

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#565288 6-Jan-2012 11:44

freitasm: It appears the ISP was presenting the gzt with a *VERY OLD* version of the scripts used to show the message.

As I said in my Twitter, transparent proxies and caches are the plague in New Zealand Internet. ISPs should have better pipes or at least be intelligent on how they manage those things.

Maybe some kind of ISP working group is needed to examine and report on the issues and recommended practices and solutions.

A independent reporting mechanism for submitting user issues might also be useful.

talisker

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#565307 6-Jan-2012 12:46

Out of interest, how does the ad revenue work? Do you only get revenue when someone clicks on an ad, or is there some other method involved? Seeing as I have never clicked on an ad, and am never likely to, how would it impact your revenue if I blocked ads?

freitasm

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#565315 6-Jan-2012 12:58

talisker: Out of interest, how does the ad revenue work? Do you only get revenue when someone clicks on an ad, or is there some other method involved? Seeing as I have never clicked on an ad, and am never likely to, how would it impact your revenue if I blocked ads?

There are many different ways an agency or advertiser buy ads from publishers online. Some are CPM (cost per mille, where there's a fixed price charged for every thousand (mille) impresssions), some are CPC (cost per click, where ads are charged only when a click is recorded), some are CPA (cost per action, where ads are charged only if there's confirmation of something happening such as subscribing to email list or downloading a trial).

When an agency or advertiser approaches us directly we work in campaigns on a CPM basis. Something like "we want 200,000 ad impressions over three weeks time, for New Zealand and Australian readers only". For these we get paid when the ads are shown - if you block ads we might not be able to deliver the arranged impressions on the agreed period. And then we don't get paid. That simple.

People have been "trained" to believe ads pay only when they click on them, because that's how the text ads delivered by Google AdSense (the most popular all around) work.

As I pointed out this is not correct.

This also means that blocking an ad using the "I never click any ad so I am not really reducing your income" is basically, well, bulls*t. The rule in general is "text ads are click based, image ads are count based". This is very general, but it's how it works on Geekzone.

freitasm

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#565316 6-Jan-2012 12:59

gzt:
freitasm: It appears the ISP was presenting the gzt with a *VERY OLD* version of the scripts used to show the message.

As I said in my Twitter, transparent proxies and caches are the plague in New Zealand Internet. ISPs should have better pipes or at least be intelligent on how they manage those things.

Maybe some kind of ISP working group is needed to examine and report on the issues and recommended practices and solutions.

A independent reporting mechanism for submitting user issues might also be useful.

Like our Fault Report page? I know some ISPs follow the reports, but have had no success at all in getting users to actually report anything there.

hellonearthisman

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#565320 6-Jan-2012 13:08

I have geekzone on my adBlock white list and I still see this message from time to time.

I mainly notice it when I load 3 or more geekazone pages into different tabs in chrome at once, with a slowish connection.

freitasm

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#565322 6-Jan-2012 13:12

It might be a bug in the ad block software?

hellonearthisman

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#565370 6-Jan-2012 14:46

If it was an adBlock error with it's white list system, then it should always fail and not just sometimes when network is being overloaded.

It's like there is a time out problem, in that geekzone is testing to see if ad's have loaded and they haven't loaded yet but they do load eventually but it's too late for the geekzone test.

I have just upgraded my modem and I don't see the error happening now as my connection is very good, but when I has a 1000kbps connection I was getting this problem at all now.

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freitasm

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#565373 6-Jan-2012 14:47

It could be that, as the checks are done over two different scripts - timeouts could cause the problem, but the scripts are synchronous (one waits for the other before starting).

talisker

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#565384 6-Jan-2012 15:02

freitasm:
talisker: Out of interest, how does the ad revenue work? Do you only get revenue when someone clicks on an ad, or is there some other method involved? Seeing as I have never clicked on an ad, and am never likely to, how would it impact your revenue if I blocked ads?

There are many different ways an agency or advertiser buy ads from publishers online. Some are CPM (cost per mille, where there's a fixed price charged for every thousand (mille) impresss, some are CPC (cost per click, where ads are charged only when a click is recorded), some are CPA (cost per action, where ads are charged only if there's confirmation of something happening such as subscribing to email list or downloading a trial).

When an agency or advertiser approaches us directly we work in campaigns on a CPM basis. Something like "we want 200,000 ad impressions over three weeks time, for New Zealand and Australian readers only". For these we get paid when the ads are shown - if you block ads we might not be able to deliver the arranged impressions on the agreed period. And then we don't get paid. That simple.

People have been "trained" to believe ads pay only when they click on them, because that's how the text ads delivered by Google AdSense (the most popular all around) work.

As I pointed out this is not correct.

This also means that blocking an ad using the "I never click any ad so I am not really reducing your income" is basically, well, bulls*t. The rule in general is "text ads are click based, image ads are count based". This is very general, but it's how it works on Geekzone.

Thanks for that very informative reply - point taken, will not block ads on GZ.

nate

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#565409 6-Jan-2012 16:13

talisker:Thanks for that very informative reply - point taken, will not block ads on GZ.

Good work

ajobbins

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#566635 9-Jan-2012 20:26

I highly recommend a subscription. Cost is minimal, supports the site and it is amazing how quickly the site loads when it isn't loading the ad scripts.

Twitter: ajobbins

Cloudmelon

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#566639 9-Jan-2012 20:28

ajobbins: I highly recommend a subscription. Cost is minimal, supports the site and it is amazing how quickly the site loads when it isn't loading the ad scripts.

I don't have a credit card.

freitasm

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#566643 9-Jan-2012 20:31

This is not a problem. There's always ways.

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