sbiddle: Retail has become a difficult market with Kathmandu having completely destroyed it with their business model which was then adopted by Briscoes and now many other retailers.

Many people won't buy things unless they're marked as 50% off and are too dumb to realise your typical Lathmandu or Briscoes product is really at it's RRP when it is at 50% off. This has caused massive implications across the rest of the retail market, with players such as FCO in NZ being caught up in this. Good prices all the time aren't enough to drive customers, they want to feel like they're getting a bargain, even if they're not.