Geekzone: technology news, blogs, forums
Guest
Welcome Guest.
You haven't logged in yet. If you don't have an account you can register now.


amiga500

1484 posts

Uber Geek
Inactive user


#199160 6-Aug-2016 21:34
Send private message

The South City Warehouse used to have quite a few laptops on display, maybe seven or eight, but today they had only three.    The rest of the small area was taken by tablets.   I'm pretty sure that a few months ago there was far more space given to laptops and the tablets. Could this be a sign that sales of laptops are really tanking fast?    The Warehouse is quite nimble on its feet to adjust to changing customer buying trends.    And how much of the slump can be blamed on people's dislike of Windows 10?

 

And it is easy to find articles on the web that say installations of Windows 10 far exceed the actual use of the operating system.    For example I have installed Windows 10 a couple of times but don't use it.    Many have been able to go back to Windows 7.


Create new topic
Dunnersfella
4086 posts

Uber Geek


  #1605668 6-Aug-2016 21:59
Send private message

The Warehouse's 'technology' area seems to have all but stalled. A while ago an influx of brands saw a bit of interest, but since then not much has happened.

 

The old bring in Samsung / Sony to get the punters in, then dangle a cheap 'house brand' (Veon for example) under their nose approach seems to be their thing. However, the big brands are most likely wise to this and won't necessarily feed them the cool kit because of this...

 

Or.

 

The big brands saw them as a dumping ground, but tougher times have seen them bring fewer risky/line ball products - and supply to the likes of the Warehouse has dried up.

 

 

 

Speculation I admit, but I've noticed a lack of change and range in TWG recently.




networkn
Networkn
32350 posts

Uber Geek

ID Verified
Trusted
Lifetime subscriber

  #1605683 6-Aug-2016 22:39
Send private message

Margins are crazy thin, esp at the Warehouse, perhaps someone took a look at the earnings per product vs the space they consumed (and therefore rent, staff, other expenses) and identified higher margin faster moving products with less ongoing costs (no warranty) items to fill the areas with instead.

 

 


MikeB4
18435 posts

Uber Geek

ID Verified
Trusted

  #1605687 6-Aug-2016 22:46
Send private message

They maybe decided that these are best sold by Noel Leeming




raytaylor
4014 posts

Uber Geek

Trusted

  #1605705 6-Aug-2016 23:34
Send private message

networkn:

 

Margins are crazy thin, esp at the Warehouse, perhaps someone took a look at the earnings per product vs the space they consumed (and therefore rent, staff, other expenses) and identified higher margin faster moving products with less ongoing costs (no warranty) items to fill the areas with instead.

 

 

 

 

 

 

This.

 

Every square metre of floor / shelf space gets analysed based on the performance of the products within.





Ray Taylor

There is no place like localhost

Spreadsheet for Comparing Electricity Plans Here


alasta
6703 posts

Uber Geek

Trusted
Subscriber

  #1605735 7-Aug-2016 08:57
Send private message

networkn:

 

Margins are crazy thin, esp at the Warehouse, perhaps someone took a look at the earnings per product vs the space they consumed (and therefore rent, staff, other expenses) and identified higher margin faster moving products with less ongoing costs (no warranty) items to fill the areas with instead.

 

When I worked at Warehouse Stationery we relied on the sale of extended warranties to get decent margins on computer sales. I suspect that consumers these days are seeing a lot less value in extended warranties because of the heightened awareness of the Consumer Guarantees Act.

 

When I was working there about 15 years ago I was of the opinion that selling computers was a huge mistake. They are unreliable and difficult to support and whilst the vendors have their own support channels the reality is that when the computer breaks because the kids have accidentally deleted some critical system file or whatever then the consumer tends to come back to the retailer and we simply didn't have the technical knowledge to be able to help. On the other hand accessories and consumables such as printers, printer cartridges, scanners, media, etc. were easy to sell and reasonably profitable. 


TwoSeven
1623 posts

Uber Geek

Subscriber

  #1605771 7-Aug-2016 11:09
Send private message

I think the idea that the desktop/laptop market is dying is an idea put forward by the media that don't understand the technology/market.

Looking at the market at the moment, I would suggest there are two types of need for compute/storage. Basic compute - your web/email/office combination in which almost any device form factor will suffice, and Workstation class where a compute intensive application needs to be run (bespoke app, development, gaming), within each there are multiple form factors, but primarily mobile (battery life constrained) and static (fixed point compute).

Pricing in each segment used to be high, medium and low end with new technology coming in at the high end and dropping down as it ages. For businesses, the depreciation cycle and volume also have an effect.

So looking at a specific retailer, I think it would be an idea to look at their target market and average consumer spend and consumer technology awareness level to see what device classes and at what segment pricing level are more likely to sell.




Software Engineer
   (the practice of real science, engineering and management)
A.I.  (Automation rebranded)
Gender Neutral
   (a person who believes in equality and who does not believe in/use stereotypes. Examples such as gender, binary, nonbinary, male/female etc.)

 

 ...they/their/them...


sbiddle
30853 posts

Uber Geek

Retired Mod
Trusted
Biddle Corp
Lifetime subscriber

  #1605778 7-Aug-2016 11:22
Send private message

The Warehouse have always struggled in the electronics area. They blamed this on lack of high end brands and tried to do something about this after buying Noel Leeming ut I too have got the impression they've simply decided decided to forget about trying to compete and really just focus on selling low cost Veon TV's and tablets.

 

 


 
 
 

GoodSync. Easily back up and sync your files with GoodSync. Simple and secure file backup and synchronisation software will ensure that your files are never lost (affiliate link).
amiga500

1484 posts

Uber Geek
Inactive user


  #1606122 7-Aug-2016 21:52
Send private message

Some very interesting replies from people who know a whole lot more than me about retailing!  


andrew027
1286 posts

Uber Geek


  #1606184 8-Aug-2016 08:39
Send private message

sbiddle: The Warehouse have always struggled in the electronics area. They blamed this on lack of high end brands and tried to do something about this after buying Noel Leeming ut I too have got the impression they've simply decided decided to forget about trying to compete and really just focus on selling low cost Veon TV's and tablets. 

 

This. I think The Warehouse Group understands their market and has divided their products between stores based on client demographics. If you want a Samsung UHD TV or an HP Spectre you go to Noel Leeming. If you're looking in the Veon or <$500 laptop range, you're shopping at The Warehouse.


gzt

gzt
17111 posts

Uber Geek

Lifetime subscriber

  #1606508 8-Aug-2016 18:48
Send private message

I do not recall seeing computers or laptops at The Warehouse for many years.

Warehouse Stationary, I have not been there for a while but last time they had an ok range of mid market laptops.

ps2jak2
54 posts

Master Geek

ID Verified
Subscriber

  #1608522 10-Aug-2016 12:58
Send private message

My local warehouse used to have more, but they were all low end and budget tier. I think the return rate on many of them would be pretty high because some of them are just terrible, so its probably far more cost effective to minimize the model range as people will be buying solely on price anyway.


Create new topic





News and reviews »

Air New Zealand Starts AI adoption with OpenAI
Posted 24-Jul-2025 16:00


eero Pro 7 Review
Posted 23-Jul-2025 12:07


BeeStation Plus Review
Posted 21-Jul-2025 14:21


eero Unveils New Wi-Fi 7 Products in New Zealand
Posted 21-Jul-2025 00:01


WiZ Introduces HDMI Sync Box and other Light Devices
Posted 20-Jul-2025 17:32


RedShield Enhances DDoS and Bot Attack Protection
Posted 20-Jul-2025 17:26


Seagate Ships 30TB Drives
Posted 17-Jul-2025 11:24


Oclean AirPump A10 Water Flosser Review
Posted 13-Jul-2025 11:05


Samsung Galaxy Z Fold7: Raising the Bar for Smartphones
Posted 10-Jul-2025 02:01


Samsung Galaxy Z Flip7 Brings New Edge-To-Edge FlexWindow
Posted 10-Jul-2025 02:01


Epson Launches New AM-C550Z WorkForce Enterprise printer
Posted 9-Jul-2025 18:22


Samsung Releases Smart Monitor M9
Posted 9-Jul-2025 17:46


Nearly Half of Older Kiwis Still Write their Passwords on Paper
Posted 9-Jul-2025 08:42


D-Link 4G+ Cat6 Wi-Fi 6 DWR-933M Mobile Hotspot Review
Posted 1-Jul-2025 11:34


Oppo A5 Series Launches With New Levels of Durability
Posted 30-Jun-2025 10:15









Geekzone Live »

Try automatic live updates from Geekzone directly in your browser, without refreshing the page, with Geekzone Live now.



Are you subscribed to our RSS feed? You can download the latest headlines and summaries from our stories directly to your computer or smartphone by using a feed reader.