Ok for all the she'll be right dudes out there.
Yesterday I spend all afternoon crimping plugs into my cat6 cable to find that it either doesn't work or gives 10-100Mbps instead of 1Gbps.
Why? Because I thought if it matched all the colours on both ends she'll be right. I thought the cheap 4c plugs and the cheap 3US crimper from china was to blame.
Turns out I had to follow specific colour order. (Which I had done before, following that colour code, with great success).